Promotional Products
Promotional products, also known as ad specialties, giveaways, freebies, and branded merchandise, are a ubiquitous marketing phenomenon. Virtually every major brand utilizes them to great effect. Why? Because items like pens, t-shirts, grocery bags, thumb drives, and water bottles offer a high-impact, cost-effective advertising medium that outperforms many other marketing strategies. They help promote store openings, new products, and more. Take a look around – you'll spot practical, useful free promos everywhere, contributing to a thriving $26 billion dollar industry. From increasing brand awareness to driving customer engagement, promotional products are a marketing powerhouse!